Alcon to introduce water gradient DAILIES TOTAL1® contact lenses in plus powers
Oct 08, 2015
DAILIES TOTAL1® contact lenses in plus powers for farsighted or hyperopic patients will be available in the U.S. in November 2015
Lasting lubricity1 and the highest breathability2 of any daily disposable contact lenses
Delivers exceptional comfort from beginning to end-of-day3
Fort Worth, Texas, October 8, 2015 – Alcon, the global leader in eye care and a division of Novartis, has extended its line of DAILIES TOTAL1® water gradient contact lenses to include plus power lenses for hyperopic (farsighted) patients. The plus power lenses will be available in the U.S. in November 2015.
Providing the benefits of long-lasting comfort3 and superior breathability2 in one lens, DAILIES TOTAL1® contact lenses launched in the U.S. in 2013. Designed to mimic the environment of the cornea with water content of almost 100% at the outermost surface, the lenses maintain 100% of their surface lubricity, even after a full day of wear - delivering exceptional end-of-day comfort.3
“When DAILIES TOTAL1® contact lenses launched in 2013, they changed the contact lens environment with the ability to deliver exceptional breathability and comfort simultaneously,” said Dr. Carla Mack, Director of Professional and Clinical Support for Alcon. “Now those requiring refractive correction for hyperopia can also experience these benefits.”
It has been reported that 44% of contact lens wearers report experiencing discomfort, which is one of the leading reasons people stop wearing contact lenses.4 In a European survey of contact lens wearers, more than 90% of participants agreed they can comfortably wear DAILIES TOTAL1® contact lenses all day long.5 Survey results also showed that:
More than 90% agreed that DAILIES TOTAL1® contact lenses are so comfortable they sometimes forget they had them on5
More than 80% who tried DAILIES TOTAL1® preferred them to their previous contact lenses5
Recent data suggests that 16% of lens wearers in the U.S. will drop out every year, with half citing discomfort as reason doing so.4 “Many of my patients have found relief with DAILIES TOTAL1® contact lenses, so I’m pleased that with the introduction of plus powers, more of my patients will now have access to this technology,” said Dr. Gina Wesley, an optometrist in Medina, Minn.
DAILIES TOTAL1® contact lenses are recommended for daily wear in a daily disposable modality. The contact lenses are available with a power range of -0.50D to -6.00D (in 0.25 steps); -6.50D to -10.00D (in 0.50 steps) and soon will be available in plus powers from +0.50 to +6.00D (in 0.25D steps). DAILIES TOTAL1® contact lenses are prescription medical devices. See product instructions for complete wear, care and safety information.
About Alcon Alcon, the global leader in eye care, provides innovative products that enhance quality of life by helping people see better. Alcon’s three businesses, Surgical, Pharmaceutical and Vision Care, offer the widest spectrum of eye care products in the world. Alcon is a division of the Novartis Group, with pro-forma sales of USD 10.8 billion in 2014. Headquartered in Fort Worth, Texas, USA, Alcon has more than 25,000 employees worldwide, operations in 75 countries and products available in 180 markets. For more information, visit www.alcon.com.
1 Maissa C, Martin A, Kramer D, Nelson J, DeCenzo-Verbeten T. Evaluation of the lubricity of DAILIES Total1 contact lenses after wear. Optum Vis Sci. 2014; 91: E-Abstract 145195.
2 Based on the ratio of lens oxygen transmissibility; among daily disposable lenses; Alcon data on file, 2010
3 Based on the ratio of lens oxygen transmissibility; among daily disposable lenses; Alcon data on file, 2010 4 Rumpakis J. New data on contact lens dropouts: An international perspective. Rev Optom. 2010: 147(1):37-42. 5 Pérez-Gómez I, Giles T. European survey of contact lens wearers and eye care professionals on satisfaction with a new water gradient daily disposable contact lens. Clinical Optometry. 2014;6:17-23.