Alcon Shares Vision Innovation with Hendrick Motorsports’ Pit Crew Athletes
Dec 02, 2014
Alcon DAILIES® TOTAL1® Sponsors Vision “Training Camp” and Fitting Session for Hendrick Motorsports Pit Crew Athletes
CONCORD, NC December 2, 2014– Getting a car off pit row can be the difference between winning and losing – that’s the blink of an eye. World-class auto racing team, Hendrick Motorsports, has recently worked with Alcon – the global leader in vision care – and its DAILIES® TOTAL1® contact lens brand to help test, and bring the latest advancements in vision care technology to its roster of elite pit crew athletes.
“We recognize that precise vision is absolutely essential to the success of our racing team,” said Andy Papathanassiou, Director of Human Performance, Hendrick Motorsports. “From strength and conditioning to nutrition, we put our pit crew athletes through training regimens comparable to any other professional sports team. Working with Alcon DAILIES® TOTAL1® to test the vision of all our athletes will help to achieve the highest standards of performance."
As part of the program, Alcon’s “A”’ Team of sports vision doctors conducted a first-of-its-kind vision “training camp” on site at the Hendrick Motorsports headquarters for nearly 50 of the organization’s Hendrick pit crew athletes across the #5, #24, #48 and #88 NASCAR Sprint Cup Series teams.
“Our high performance vision testing uses the latest technology and training to help athletes determine how well their eyes perform, beyond the basic ability to see letters and objects clearly on a standard eye chart," said Dr. Don Teig, founder of the “A” Team – High Performance Vision Associates. "We start by measuring each athlete’s visual acuity, eye-hand coordination, contrast sensitivity and reaction time to assess how well an athlete sees and then provide a game plan to address areas of improvement.”
To provide the best eye care for athletes, Teig also spends time educating both athletes and trainers on the latest advancements and technology available.
“Like any working professional, these athletes put in long hours and need to be completely focused on the task at hand. They cannot afford to deal with missteps or “fumbles” that stem from vision issues or eye discomfort,” continued Dr. Teig. “With more than a decade of product development, the Alcon DAILIES® TOTAL1® contact lens is the most high-tech lens on the market, combining, for the first time, the highest breathability1 and an exceptional, game-changing comfort that lasts all day.2”
“We were incredibly excited to visit Hendrick Motorsports and its impressive team of athletes,” said Robert Kinzie, Brand Manager, Alcon DAILIES® TOTAL1®. “Performance is at the heart of the DAILIES® TOTAL1® brand and we are dedicated to delivering the ultimate lens-wearing experience for high-performance elite athletes, weekend warriors or everyday consumer.”
About DAILIES® TOTAL 1® contact lenses DAILIES® TOTAL 1® contact lenses are prescription medical devices. See product instructions for complete wear, care and safety information.
About Alcon: Alcon, the global leader in eye care, provides innovative products that enhance quality of life by helping people worldwide see better. The three Alcon businesses - Surgical, Pharmaceutical and Vision Care - offer the widest spectrum of eye care products in the world. Alcon is the second largest division of the Novartis Group, with pro-forma sales of USD 10.5 billion in 2013. Headquartered in Fort Worth, Texas, USA, Alcon has more than 25,000 employees worldwide, operations in 75 countries and products available in 180 markets. For more information, visit www.alcon.com.
About High Performance Vision Associates Founded by Dr. Donald S. Teig, the “A” Team – High Performance Vision Associates – offers specialized services for athletes, law enforcement professionals, aviation personnel and people with hobbies and careers that require visual skills that go above and beyond the norm. The team is composed of 21 practitioners that have completed Teig’s 16-hour consulting program in “High Performance Vision.”
About Hendrick Motorsports: Founded by Rick Hendrick in 1984, Hendrick Motorsports has earned more than 200 race victories and a record 11 car owner championships in NASCAR's premier division, the Sprint Cup Series. Celebrating its 30th anniversary in 2014, the organization fields four full-time Chevrolet teams on the Sprint Cup circuit with drivers Kasey Kahne, Jeff Gordon, Jimmie Johnson and Dale Earnhardt Jr. Headquartered in Concord, North Carolina, Hendrick Motorsports employs more than 500 people. For more information, visit HendrickMotorsports.com or interact on Twitter, Facebook, Instagram and Pinterest.
1 Based on the ratio of lens oxygen transmissibility; among daily disposable lenses; Alcon data on file, 2010. High oxygen transmissible lens. Dk/[email protected] Other factors may impact eye health. 2 In a randomized, subject-masked clinical study; Alcon data on file, 2011.