Media release –
Alcon Brings the Multifocal Contact Lens Fitting Process to Life in a New Virtual Reality Experience Debuting at SECO 2019
Alcon, the global leader in eye care and division of Novartis, is expanding its extensive support of Eye Care Professionals (ECPs) by launching a new Multifocal Virtual Reality training module in partnership with Microsoft and Elara Systems. The virtual reality experience gives ECPs, fellows and students a three-dimensional view into actual Multifocal contact lens fittings in order to more successfully fit and recommend Alcon Multifocal contact lenses for presbyopic patients, including DAILIES TOTAL1® Multifocal contact lenses. Alcon will debut the Multifocal Virtual Reality module at SECO International 2019 taking place February 20-24 in New Orleans, LA.
“At Alcon, innovation is at the cornerstone of everything we do. That is why we are allowing ECPs to immerse themselves in a virtual environment that lets them practice not only fitting our Multifocal contact lenses, but encourages realistic patient interactions,” says Eric Bruno, General Manager, US Vision Care, Alcon. “Through this experience, they can learn how to assess individual patient needs and effectively recommend contact lenses like DAILIES TOTAL1® Multifocal contact lenses to their presbyopic patients to achieve the best possible outcomes.”
The Multifocal Virtual Reality training module was developed at Microsoft’s Mixed Reality Capture Studio, where Elara Systems was able to bring a real patient experience to life within a digital optometrist’s office. The goal of the module is to translate a familiar, real-life patient interaction into virtual reality, resulting in a one-of-a-kind experiential education for ECPs.
This unique training module is part of the Alcon Experience Academy, which offers industry-leading face-to-face and virtual training and educational resources for all ECPs so they can better serve their patients.
Visit the Alcon booth (#1533) at SECO International 2019 for a first-hand experience with the Multifocal Virtual Reality training module. Also, ECPs and staff can request a viewing of the virtual reality experience by contacting their area sales representative.
Important Information for DAILIES TOTAL1® Multifocal (delefilcon A) Contact Lenses:
Prescription only. See product instructions for complete wear, care and safety information.
Alcon Experience Academy
The Alcon Experience Academy is the umbrella for Alcon’s industry-leading training for eye care professionals, supporting staff, residents and students – whether in person, online or through other hands-on experiential learning opportunities. The Alcon Experience Academy offers thousands of courses every year, including immersive virtual reality training and education courses, online and at Alcon Experience Centers worldwide. The Alcon Experience Academy website provides training and education resources on disease states, as well as the latest advancements in techniques and approaches for the safe and effective use of Alcon technology. For more information and to register, please visit AlconExperienceAcademy.com.